There’s still a long way to go, but the good news is that increasing numbers of women are reaching the top in business, whether they work for that business or have founded it themselves. Being a successful businesswoman can be incredibly rewarding in many different ways, but it also brings the pressure of getting the best possible results for your company. One of the keys to business growth is to have hard working employees who are motivated enough to go the extra mile; there are many ways to do this, but here are four that you should always keep in mind
1. Encourage Feedback
Smart businesses are always looking for new opportunities, and are searching for new products and services that meet real consumer or business to business needs. That’s why consumer research can be such a valuable activity, but some of the best feedback you can get is from the people who work for you. They know the business inside out, and they also represent a typical consumer, and so they’re in a great position to judge what’s needed and what’s possible. Encouraging feedback from employees, and even incentivising it, can help you create new products and hone existing ones; it can also be a powerful motivational tool, as workers love to know that they are being listened to and that their opinions are valued.
2. Create the Opportunity to Advance
It goes without saying that it’s important to pay staff fairly, by which we mean giving a wage that is commensurate with what they would be paid in similar companies. Perhaps surprisingly, however, studies have shown that many workers would prefer a better job title than a pay rise, and that shows how highly people welcome the opportunity to advance in a company. It’s important therefore that workers of all levels of experience, and of all levels of seniority, are shown that if they work hard and develop the necessary skills, they can move up the ladder.
3. Team Building Exercises
A happy team is a hard-working team, which is why team building exercises can make a significant difference to productivity levels. They also help to foster or strengthen friendships outside of the workplace, and this can help to motivate staff when they are back in work. Team Tactics’ activities for team building are suitable for businesses and groups of all sizes, and they range from artistic challenges to treasure hunts and outward-bound events. For more than two decades they’ve been the experts in motivational team building activities, and can tailor courses and activities to suit the needs of individual clients.
4. Training and Education
We’ve already noted how much the typical member of staff welcomes the opportunity to progress, which is why they will also embrace opportunities for vocational training and education. Providing training courses for your workers, whether on site or through the auspices of an external training company, will allow you to create a more skilled workforce and plug any knowledge or skills gaps that may exist in your business. It also provides the opportunity for employees to gain new qualifications and certifications, and that can bring a sense of self-fulfilment as well as motivation.
It’s true that every employee is different, so an effective manager or business leader knows how to evaluate her workforce and act accordingly. Nevertheless, there are certain activities which can be powerfully motivational to most employees, from the fun of team building exercises to opportunities for training and career advancement, and giving them the chance to have their voice heard. With business becoming ever more competitive, a motivated workforce could be your greatest asset.