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Do you have a dream of wanting to own your own business? Are you excited to actually leave your corporate job behind and become your own boss? So many men and women today are excited to be their own business owner but are not really sure where to get started! I understand completely! Perhaps you’ve already been a business owner are you aren’t sure at why you are not reaching any potential to get your business off the ground. Is your audience not able to see what you are creating or inventing? Have you tried your chances at social media? You may have attempted,  but do you really know the benefits of having it help your business grow?

Did you know that actually 82 percent of small business owners use websites like Twitter, Pinterest, Instagram and Facebook to help their business grow? If you’re still standing in the social media sidelines, it’s never too late to get started right now! I have a few special tips to help you market your business the right way and share why social media can be the perfect way to help boost your sales and your business as a whole!

1. Get The Word Out – the one huge thing about social media is that it’s job really is to just do one thing; get the word out! But more important than just having that exposure, it allows you the opportunity to have your business grow and have a relationship with your target audience! Your followers, connections and fans are those individuals that know your organization and are likely to have done business with you in the past. Therefore, if they trust you, they are likely to tell their friends, colleagues and family about your business!
2. Cost Effective – One of the biggest reasons many people take on social media is because it’s cost effective! As more social networks add algorithms that filter what we see on a daily basis in our news feed, your content could get lost! Take advantage of the low-cost advertising features that are offered by the networks to help boost and promote your content and special offers! It’s a lot cheaper to do this than traditional advertising so you aren’t spending a lot of money to reach more people! By boosting your posts, this helps to increase your audience view and grow your business!
3. Two Way Communication – The power that social media has over your audience, interests and feedback is enormous! It’s easy to ask your customers their thoughts, question and ideas to get to know them and what they are looking for with just a few clicks! You’re able to respond fast too without having to pick up the phone or worry that the customer isn’t able to see your response.

Image: IMedX

4. Allows You To Share About Your Business – Social media sites are becoming a go to place for consumers who want to learn more about a business. For instance, say you’re interested in becoming a medical transcriptionist for a company. You can search for various companies in your area, such as the Atlanta area, and a few companies may pop up. One such company is iMedX. The company is an integrated medical document management and health information company based in the city. It has a full site of high-value revenue management solutions as well as coding services, result-based consultation, education, training opportunities and more! You can learn all of this by looking at their various social media links and their website to gain all the information you need.
5. They Are Always Active- One thing you need to know about social media users is that they are rely on social media and they are always using it. They usually check their accounts around 17 times a day according to an Informate Mobile report. While a customer may visit your store once a week, they could use your social media post in their feed multiple times during the week.

Now that you found out some great tips on how social media can boost your business, how will you improve your own? Are there other ways you are thinking that can help you create a better buzz about what you are selling to your audience? Can you think of a way to help reach new followers? There are always amazing ways to help grow and boost your business. Keep after it and keep your positive thoughts coming.

How will you let social media help grow your business?