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    Every Second Counts: The Importance of Emergency Equipment

    While business owners often complain that their workers aren’t concentrated or motivated enough to properly do their jobs, recent research has shown that Americans are killing themselves with too much work. According to a recent survey conducted

    Curving Your Digital Marketing Campaign Towards The Fairer Sex

    Today’s women defy traditional stereotypes, evolving into educated, powerful, and business-minded individuals. The era of attracting female consumers with simplistic pink hues and cute motifs is long gone. Crafting a marketing campaign tailored for modern women requires

    A Guide To Developing Brand Loyalty For Businesses

    A loyal customer base is brilliant for business. The probability of selling a product or service to an existing customer is 60-70%, with 65% of a company’s business said to come from existing customers.  Companies such as

    Ways to Let Your Employees Know That They Matter

    Managing a business is never a simple task. Most business owners have a lot on their plate. They usually think about ways to increase sales and gain more clients. However, there are also instances where business owners

    3 Ways to Increase Your Energy Levels Without Using Harmful Substances

    As a working woman, you likely have a shortage of energy throughout the day. From having to wake up early, work all day, take care of home responsibilities, and stay up late finishing everything, it’s necessary for

    Powerful women in business

    In the past few decades, huge strides have been taken to challenge and shift the glass ceiling that was apparent in a range of industries, where certain demographics dominated and opposing ones were shut out by an

    Self-Care Advice for Female Entrepreneurs

    Whether you’ve been the boss of your own business for a few weeks or several years, you’ve already learned just how daunting it can all be. Sure, it’s liberating to be your own boss, earn a living,

    4 Fashion Tips For a Job Interview

    Attending a job interview is something that can start to get your second guessing yourself before you even walk out the door.  You want to make the best first impression that you possibly can, therefore everything is

    How important is colour in a marketing campaign?

    The visuals of any marketing campaign are a critical aspect and could be the make or break between the investment being worthless or ground-breaking. Colour and design go hand in hand — and according to studies, each

    Endless Meetings and Business Dinners: Rising to the Fitness Challenge

    You have endless business meetings planned. That’s great for your company but bad news for your fitness routine. Meetings and dinners are necessary but staying fit and feeling great matters too. Here’s how to rise to the